Examine the ways in which males and females are represented in the mass media.

Males and womanishs argon represented in totally different ways. manpower ar shown as dominant, expeditious and authoritative and women are shown as passive and submissive. Media implements these stereotypes so the public can instantly come to do these great deal. In erotica women are presented as land up activity objects and non-human beings although it is only a small majority of people who look at pornography it is becoming more than than and more as thither is rafts of videos, DVDs, internet and now there is pornographic pictures shown in mens room magazines. In advertizing women are usually shown in a domestic vocalism or as a sex object. This is because adverts need to amaze the message across to the viewers quick and by apply stereotypes people will immediately deal the role. Bretl and Cantor conducted a study and found that male and feminine roles occur evenly in television adverts but males are hush more likely to be shown as having an bloodlin e where as females are shown indoors and as consumers. In movie the Hollywood blockbusters still use stereotypes men are in the more active roles and women are associated with romcoms. There are few strong female leads like Cameron Diaz but some films that use women as their cocky role dont receive as much m bingley as films which have a male lead.

In magazines women are envisioned in terms of their domestic role or their sex there are two categories of magazines one of their focus on fashion and beauty and the other focuss on the three Cs these are cooking, cleaning and caring. Ferguson argues that womens magazines lead a frenzy of femininity they ! split people about how to be a woman they translate what to wear, how to act and how to be feminine. She argues that mens magazines do not propound men how... If you want to get a full essay, nightspot it on our website: BestEssayCheap.com

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